Jacob
Effortless styling for you
Get trends and styling ideas for your own unique style
Idea
A styling app for Canadian fashionistas. For women who want personalized styling ideas, Jacob’s LookBook App gives women trend suggestions and also lets users create their looks. The app allows women to design looks, save them in their personal LookBook or instantly shop the look.
Challenge
How might we create a better styling experience for women who want to have flexibility with their wardrobe?
Insight
Women like to buy clothing pieces that can be styled in multiple ways.
A styling app for Canadian fashionistas. For women who want personalized styling ideas, Jacob’s LookBook App gives women trend suggestions and also lets users create their looks. The app allows women to design looks, save them in their personal LookBook or instantly shop the look.
Challenge
How might we create a better styling experience for women who want to have flexibility with their wardrobe?
Insight
Women like to buy clothing pieces that can be styled in multiple ways.
Styling LookBook
Users can browse collection.
Role
Lead for UX, Visual Design, Strategy, Concept Design,Wireframes, Art Direction, Branding
.
Styling App
Recommends a style and then complimentary pieces for that selection.
Print Campaign
Fall campaign for Jacob’s new line.
